Google Frightgeist

Every day, over 3 billion searches take place on Google, and Google Trends can give people an unparalleled look at what the world is searching for.

With Frightgeist, we used Google Trends to help people avoid showing up to Halloween parties dressed as the 14th Harley Quinn.

Recognition Included:

Webby Awards
- Webby winner, best visual design, function

Role: Creative Lead, Copywriter
Agency: Google Creative Lab

Niels West Creative Director + Writer

About

Google Frightgeist